Damian Beneyto Pajuelo

Head of Learning Experience
EdTech | AI | Learning Strategy
London, United Kingdom

About

Head of Learning Experience in EdTech, specialising in AI-powered learning solutions and learning & product strategy. I blend pedagogy, technology, and data to design digital learning journeys that accelerate learner progress, increase product engagement, reduce teacher workload, and drive business impact. I lead strategy, curriculum and assessment design, and cross-functional delivery with product, engineering, and UX from concept to launch and ongoing improvement.


Core Strengths

Learning Strategy | AI-Powered Learning Experiences | Curriculum & Assessment Design | Framework Alignment | AI Integration & Enablement | Content Operations | Team Management

Recent Impact

  • Shaped FlashAcademy's EAL assessment proposition and learning experience narrative, contributing to significant commercial wins and strategic funding.

  • Led the development and handover of core components of FlashAcademy's EAL Proficiency Assessments, strengthening the assessment offer and ensuring alignment with product rollout timelines.

  • Delivered enhancements to the ESOL assessment receptive skills component, reinforcing long-term client partnerships and renewal confidence.

  • Built AI and automation (AI Agents + Python) into content operations, cutting delivery time by 4x while maintaining quality and consistency.

  • Co-led the EdTech Impact audit in partnership with Marketing, securing strong external validation of pedagogical quality and learner engagement.

  • Defined the learning experience vision, including the integration of AI-assisted evaluation for productive skills and the product direction for an AI Tutor.

  • Improved LLM-based evaluation accuracy through descriptor refinement, level calibration, and structured retrospective mapping to support reliable admissions decisions.

  • Directed standards alignment across major frameworks (CEFR, DfE, The Bell Foundation, NGSS), expanding strategic positioning across markets.